The app delivering live football scores and real-time statistics to fans becomes the Club's Official Infotainment Partner for the coming seasons.

Florence, 06/08/2026 – ACF Fiorentina is pleased to announce a new partnership with bet365 Scores, the app providing football fans with live scores and real-time statistics. Starting this season, the brand will feature on the sleeve of the Men's First Team jersey as the Club's Official Infotainment Partner, joining Fiorentina during a truly special chapter in its history: the Club's 100^th Anniversary. Founded in 1926, Fiorentina is preparing to celebrate one hundred years of passion, identity and sense of belonging.

As a digital platform dedicated to football, bet365 Scores enables millions of fans to stay up to date with live scores, in-depth statistics and personalised notifications covering the world's major leagues and international competitions. The partnership is built on shared values, including a passion for football, a strong connection with fans and a commitment to innovating and enhancing the way supporters experience the game.

As part of the agreement, the bet365 Scores logo will appear on the sleeve of the Men's First Team jersey in all official competitions. The partnership will make its on-pitch debut on Thursday, 6th August, during the international friendly match between Fiorentina and Real Club Deportivo at the Rocco B. Commisso Viola Park.

For bet365 Scores, the partnership represents a strategic investment in one of the most respected and recognisable clubs in Italian football. Fiorentina has a loyal and diverse fanbase, together with a growing international profile, making this season an ideal opportunity to establish a long-term relationship with the Viola community.